Digital Hollywood & Urban Media Summit @ The Ritz Carlton, Marina Del Rey This Week Only!

Digital Hollywood Started on Monday!!
Digital Hollywood is proud to welcome back Urban Media Summit at the Ritz Carlton, Tuesday, May 1st – Wednesday, May 2nd The Who’s Who of the Urban Entertainment, Technology and Branding Industry

Another Great co-located event that is a part of the Digital Hollywood

Urban is Everybody – Black, White, Hispanic & Asian . . . It’s a Mindset!
The Conference on Television, Music, Film, Internet, Social Media and Advertising – An Event for Creatives and Executives

Special Event:
The Variety Entertainment and Technology Summit
– Monday, April 30th

Special Dinner
Monday, April 30th
The Social Television Dinner

Andrew Wallenstein, TV Editor, Variety, Moderator
Bill Gannon, Managing Editor,
Bill Bradford, SVP Digital Media, FOX
Samantha Thomas, Producer, ABC’s Once Upon A Time
Deirdre Bannon, Vice President Media Advertising & Analytics, Nielsen
Brad Pelo, CEO, i.TV

Digital Hollywood Spring, Marina del Rey, California
Date: Monday, April 30th – Thursday, May 3rd, 2012
Location: The Ritz Carlton Hotel, 4375 Admiralty Way, Marina del Rey, Califorina 90292

The Complete Agenda
Digital Hollywood Spring

The Strategic Sessions
Monday, April 30th

iPad-Tablet-SmartPhone-PC-Game – TouchIt – Roundtable on the Immersive Consumer Experience
Jeff Demain,
Research Strategy and Business Development Director – Intel Labs
Cameron Friedlander, VP, Director of Creative Technology, Designkitchen, a WPP Group
John Marshall, Senior Account Manager, PrimeSense
Stephen Baer, Managing Partner, The Game Agency
Chris Ullrich, Vice President, User Experience, Immersion
Robert May, CEO, Ringz
Richard Glosser, President, Hilltop Digital, Moderator

Digital Media 101 – The Primer – Multiplatform Trends, Search and Social, Deals and Financings – A Prep Course for Getting the Most Out of Digital Hollywood
Dr. Gigi Johnson, Exec. Director, Maremel Institute; Lecturer, UCLA Anderson and Herb Alpert School of Music, Moderator
Andrew Wallenstein, TV Editor, Variety
Jim Halkett, Sr. Trade Marketing Manager, THQ
Sam Kling, VP, A&R and Film & Television, peermusic
Ben Spergel, SVP, Media and Technology, Ipsos MediaCT
Phil Lelyveld, Program Manager, Consumer 3D Experience Lab and Program. USC Entertainment Technology Center

Digital Comedy Summit
Hosted by:
Amber J. Lawson, Comedy Impressaria Extraordinaire

Comedy Pitching Refined Marina Vista Room
Kevin Winston,
Founder, Digital LA, Moderator:
Spencer Griffin, VP Production, CollegeHumor
Presented by: International Academy of Web Television

YouTube Comedy Channels: The Second Coming of Television
as the All-Access Talent Incubator.
Damien Wayans, Writer, Producer & Director
Presented by YouTube

The New Fandom: Building and Nurturing Communities for Entertainment Properties on Social Platforms
Andrew McLaughlin,
Vice President, Tumblr, Moderator
Kenyatta Cheese – consultant for BBC, Travel Channel, and others
Erik Flannigan, Executive Vice President, Digital Media – Viacom Entertainment Group
Eric Kuhn, Head of Social Media, UTA
Molly McAleer, co-founder, Hello Giggles, writer, Two Broke Girls

Valuing and Financing Entertainment Content: Movies, Television and Online Video
Hosted by: Media Valuation Partners
Jim Griffiths, CEO, The GSD Group LLC
Michael Leventhal, attorney, MC Squared
Gary Marenzi, President, Marenzi & Associates
David Siemer, President, Siemer & Associates
Elena Muravina, CEO, Ren Media Group USA
Larry Gerbrandt, Managing Director, Janas Group & principal, Media Valuation Partners, Moderator

Women in (Digital) Comedy: The Funnier Sex?
Meet the Performers, Writers, Creators and Executives who are driving the Comedy Revolution .
Moderator: Shira Lazar, Emmy-nominated TV and Web Personality
Kerri Kenney, Actress, Reno 911
Zoe Friedman, Comedy Executive, Co-Founder, Transforming the World Through Comedy
Lauren Palmigiano, Writer / Director, Funny or Die
Marina Cockenberg, Social Media, College Humor
Alison Rosen, The Adam Carolla Show
Presented by: Hello Giggles

The New Hollywood Equation – Content Owners, New Platforms, Agents & Commerce
Dave Martin,
SVP of Media, Ignited, LLC
Dan Goodman, co-founder, Believe Entertainment Group, The LeBrons, The LXD
Joseph Gomes, Founder and Chief Creative Officer, DBG (Digital Broadcasting Group)
Adam S. Wescott, General Manager, YouTube Channels and Video Production, EQAL Media Network
Kristin Jones, Chief Creative Officer, Vuguru
David Beebe, Vice President and General Manager, Digital Studios, Fishbowl Worldwide Media.
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator

Hypertargeting: Ad Networks, Ad Serving and Ad Targeting
Colleen Quinn,
Senior Director of Interactive Advertising and Media & Entertainment, Teradata Corporation
Phil Stocker, Targeting and Exchange Specialist at Microsoft Advertising
Jeffrey Hochberg, Vice President of Sales, AOL’s Audience Targeting, AOL
Chris Tolles, CEO, Topix
Dan Owen, Director, Digital Ad Sales, Western Region, The Weather Channel
Adam Berke, President, AdRoll
Ajay Chopra, General Partner, Trinity Ventures, Moderator

Smartphone and Tablet Apps as the Super Platform for Communication, Information, Entertainment and Commerce
Sara Ghaith,
Director, Corporate Strategy & Business, National Geographic
Juan Pablo Bedoya, Vice President of Product, GOGII
Shawn Patrick, founder and Chief Marketing Officer, yap
Nash Parker, Director, Emerging Technology & Innovation for Alcatel-Lucent
Dan Lee, Director, Mobile Audience Measurement Solutions, Nielsen
Henrik Markarian, Director of Technology, AvatarLabs
Jonathan Weitz, Partner, IBB Consulting, Moderator

Yahoo! Comedy and How To Turn Your Funny Idea Into a Web Series
Corey Moss, VP Digital, Principato Young Entertainment, Moderator
Brian Hunt, Head of Creative Development Original Video, Yahoo!
Josh Weiner, Writer, Downton Arby’s
Ethan Smith, Writer & Director, The Booty Call & Beets By Dre
Presented by: Principato-Young Entertainment

Social Television – The Merger of Content, Social Interaction and the Video Platforms
Steve Raymond,
Co-Founder & CEO, Big Frame
Oren Binder, Solution Manager, Videoscape, Cisco Systems
Russ Schafer, Senior Director of Global Product Marketing, Connected TV, Yahoo!
Marc Scarpa, Producer/Director, X Factor Digital
Jeff Shultz, Vice President, Business Development, Clicker and TV, CBS Interactive
Chris Wyatt, CEO, Youtoo
Greg Johnson, Executive Creative Director, William Morris Endeavor Entertainment, Moderator

Advertising NEXT: Social Networks, TV & Video, Broadband, Mobile and Games
Lisa Marino,
Chief Executive Officer, RockYou Media
Anthony Batt, President, Katalyst
Carlos Lamadrid, Executive Vice President/Publisher, Penske Media Corporation (PMC)
Simon Kelly, Chief Operating Officer, Story Worldwide
John Mannion, EVP, Director of Client Relations, Doremus San Francisco
Lisa Meier, SVP, Time Warner Cable Media, West Region
Thomas Tafuto, CEO, Interactive Outliers (i/o inc.), Moderator

Merging Content with New Technologies – Content Reinvention with the Next Generation of Tablets, eReaders and Mobile Devices
Alan Citron,
Chief Operating Officer, Port Media Solutions
Matt Kennedy, President, digital group, 1K Studios
Sean Atkins, Senior Vice President of Digital Media, Discovery Communications
Harry Kargman, founder and CEO, Kargo
Kelly C. Egan, VP, Business Development, Fanhattan
Art Chang, CEO, Cookstr & App Orchard
Sun Jen Yung, Managing Director, Headwaters MB, Moderator

Comedy Dockside Chat: “All-Star Comedy Podcast Panel”
Amber J. Lawson,
Digital Comedy Executive; Co-Founder, Transforming the World Through Comedy
Greg Proops, standup comic, podcaster, The Smartest Man in the World.
Greg Fitzsimmons, Podcaster, Fitzdog Radio
Lynette Carolla, Co-Creator, For Crying Out Loud
Stephanie Wilder-Taylor, Co-Creator, For Crying Out Loud
Presented by Transforming the World through Comedy

Cable, TV and Broadband – New Content – New Networks – Streams, Platforms, Devices
Stephan Shelanski,
Executive Vice President, Programming, Starz Entertainment, LLC
Robert Leighton, Senior Vice President, Programming, Liberty Global, Inc.
Simon Morris, Chief Marketing Officer, LOVEFiLM
Dan Cohen, Executive Vice President, Pay Television and Digital, Disney-ABC Domestic Television
Randy Smith, Senior Project Manager, Cross-Media and Video
Michael Kernan, Chief Executive Officer, NuMedia Studios (former executive ICM)
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media, Moderator

Advertising Accountability: Metrics and Analytics around Video, Social Media, Broadband and Mobile
Edwin Wong,
Director of Strategic Insights, Yahoo!
Jennifer Cooper, Director, Media and Entertainment Strategy, Adobe
Christina Beaumier, Director of Global Client Development, Xaxis
Mark Pascarella, Chief Executive Officer, uberVU
Benjamin Chen, CEO, Mochila
Tania Yuki, VP Advertiser Solutions, Visible World
Larry Gerbrandt, Managing Director, Janas Group & principal, Media Valuation Partners, Moderator

The Social Experience: Personalized Communication, Personalized TV, Personalized Apps, Personalized Commerce
Craig Parks,
Vice President, Digital Media, IFC
David Maher Roberts, CEO, The Filter
Gary Frenkel, Senior Vice President, Digital Products & Communities, TakePart, Participant Media
Jason Meil, Principal, Method
Michael Brown, Vice President, Media & Entertainment, Digitaria
Chia-Lin Simmons, Vice President, Marketing & Content, Harman International
Patrick Kennedy, President and CEO, Sidebar, Moderator

Comedy Reception and Premiere of Funny or Die Original PSA
Presented by: Funny or Die / Transforming the World through Comedy / International Academy of Web Television / Every Body Walk!.

The Social Television Dinner – Ballroom Terrace
Andrew Wallenstein, TV Editor, Variety, Moderator
Bill Gannon, Managing Editor, EW
Bill Bradford, SVP Digital Media, FOX
Samantha Thomas, Producer, ABC’s Once Upon A Time
Deirdre Bannon, Vice President Media Advertising & Analytics, Nielsen
Brad Pelo, CEO,

Tuesday, May 1st
Cross-Platform Content – Analysts and Investment: A View from the Street – From Tablets and SmartPhones to 3D TV
Michael Pachter,
Managing Director, Equity Research, Wedbush Securities
Andrew J. Howard, Partner, Shamrock Capital Advisors Partner
James Goss, Vice President and Senior Research Analyst, Barrington Research Associates
Seth Shapiro, Principal, New Amsterdam Media
Marty Shindler, CEO, The Shindler Perspective, Inc., Moderator

The Super Sessions

Contextual Media & Advertising: Transforming and Personalizing the Relationship Between the Consumer, Commerce and Media Platforms
Adam Cahan,
Founder and Vice President of IntoNow from Yahoo!
Mike Lucero, Senior Director, Xbox LIVE
Don McNeill, President and co-Founder, DIGITALKITCHEN
Jeff Minsky, Director, Emerging Media – Ignition Factory
Jim Lively, COO, DIY Media
Tyler Goldman, Chief Executive Officer, BUZZMEDIA
Doug Scott, President, OgilvyEntertainment, Moderator

Over the Top TV – Content and the Consumer Experience – New Technologies as Gateway to the New Hollywood
Andrew B. Drooker,
Senior Director of Emerging Platforms, The Weather Channel
Borja Perez, Senior Vice President, Digital and Social, Telemundo
Jim Funk, Vice President, Business Development, Roku
Ken Roulier, Deputy Chief Technology Officer, Broadband, Cable & Satellite Division , Amdocs
Ann Lu, Vice President, Marketing, Mnet
Amy Friedlander Hoffman, President, Priority Digital Media, Moderator

The Gaming Addiction – Social Gaming, Apps and Game Networks – Tablets, SmartPhones, PCs and Consoles
Chris Carvalho,
Chief Operating Officer, Kabam, Inc.
Randy Shaffer, West Region Sales Manager, Interactive Entertainment Business, Advertising Business Group, Microsoft
Don Daglow, CEO and Creative Director, Daglow Entertainment LLC
John Welch, President and Co-Founder, Making Fun, a division of News Corporation
Lon Otremba, CEO, Cellufun
Marco DeMiroz, president and CEO, PlayFirst
Simon Whitcombe, VP of Games, CBS Interactive
Mike Vorhaus, President, Magid Advisors, Frank N. Magid Associates, Moderator

Maximizing Content Value – From Video to Entertainment and Information – Metadata, Content Farms, Syndication, Behavioral Search & Subscription
Peter Guglielmino,
CTO, America’s Media & Entertainment Industry, IBM
Greg Gentschev, Product Management Director, Tribune Media Services, TMS
JR Yasgur, Vice President, Aggregated Metadata Management & Operations (AMMO), Sony Pictures Entertainment (SPE)
Chris Grosso, SVP/General Manager, Homepages, AOL
Greg Letourneau, CEO, Knowlera Media
Maryse Thomas, CEO, POKEWARE
Stephen Baker, Chief Revenue Officer, RAMP, Moderator

Film & Television Summit
Hosted by Shira Lazar, Emmy-nominated TV and Web Personality
Presenting Partner: Academy of Television Arts & Sciences, Interactive Peer Group

The Breakfast Event
HULU, Warner Bros, NBC Universal, Disney ABC: Careers in the Digital Age.
Linda Nicolai, President, Executive Alliance Group Recruiting, Moderator
Sandy Gould, VP WW Recruiting, Disney/ABC Company
Carrie Miyoko Clark, VP Recruiting, Comcast – NBCUniversal
Robin D. Richards, Chairman & CEO, TweetMyJobs
Natalie L. Petouhoff, Business Strategist and Social Media ROI Specialist
Angela Gardner, EVP Development, Sucherman Consulting
Presented by Executive Alliance Group Recruiting

Hollywood and the Digital Consumer: How Technology, Content and Services Establish the Next Level of Consumer Entertainment Experience
John Penney,
EVP, Strategy & Business Development, Starz LLC
Robert Nashak, Executive Vice President, Digital Entertainment & Games, BBC Worldwide
Sibyl Goldman, Vice President, Yahoo! Entertainment
Damon Berger, CEO, What’s Trending
Cenk Uygur, host, Current TV’s “The Young Turks with Cenk Uygur”
Michael Paull, EVP, Global Digital Business, Sony Music
Ira Rubenstein, Executive Vice President of Digital Marketing for Twentieth Century Fox, Moderator

Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Mark Fortner,
VP of Digital Fusion, MTV Networks
Roy Chung, Associate Director of Emerging Solutions, VivaKi Nerve Center
Alison Provost, CEO, TouchStorm, LLC
Charlie Echeverry, Executive Vice President, Sales, Univision Interactive Media
Dan Riess, Senior Vice President, Promotions and Marketing, Turner Entertainment
Deloitte, Moderator to be announced

The Smartphone – Tablet Economy: Apps, Devices, Commerce, Video, Music & Consumer Obsession
Brent Wilkins,
Managing Director, HTC America Innovation
Mark Young, VP Mobile Strategy & Business Development, NBCUniversal Entertainment & Digital Networks
Jonathan Kim, Vice President, Head of Samsung MSA, Samsung Electronics
Iri Trashanski, Senior Director of Strategic Alliances and New Initiatives, Marvell
Dean Bolte, Managing Directors, Americas – Omnifone
Jay Jaffin, Vice President, Marketing and Sales Operations, West Area, Verizon Wireless
Lucy Hood, Executive Director, Institute for Communications, Technology Management, USC Marshall School of Business, Moderator

Multi-Screen Universe: TV, Tablets, Broadband, Smartphones and IPTV – Strategies for ConnectedTV Technology & Content
Matthew Durgin,
Director of Smart TV Content, LG Electronics, USA.
C. Arnaud-Battandier, Vice President, Strategy, Technicolor
Damir Skripic, Product Manager, Connected Entertainment, NETGEAR
Jay Hinman, Senior Director of Marketing, MobiTV, Inc
Rhodes Mason, Vice President of Business Development, Internet Video Archive (IVA), Moderator

Investment, Funding Strategies and Deal Flow
A Primer for Content and Technology Companies
I. Understanding Funding and Strategy
Greg Akselrud,
Partner, Stubbs Alderton & Markiles, LLP
Andy Howard, Partner, Shamrock Capital Advisors
Mike Katz, Vice President, Silicon Valley, Battery Ventures
Stacey Bishop, Managing Director, Scale Venture Partners
Joey Tamer, President, S.O.S. Inc., Moderator

The Art of the Deal: Pointers, Advice and Hands-on Tools from Master Negotiators.

David Tenzer, Managing Director, Personalities & Lifestyle Division, Generate, Moderator
Michael Tenzer, Comedy Central
Lisa Callif, Partner, Donaldson & Calif
Andrew Panay, Producer, Wedding Crashers
Philippe Maigret, CEO, Endemol Studios

“The Immersive Digital Future – All Surfaces All-the-Time – From Coffee Cups & Sunglasses to Sidewalks and Skyscrapers”
Session Leader:
Jeff Demain, Research Strategy and Business Development Director – Intel Labs

The Conflict – The Investment vs. the Content: The Story Driven Approach to Content vs. The Business Model and the Advertiser
Session Leader:
David Gale, Executive Vice President, MTV Cross Media, MTV Networks

Monetizing in the Digital Video Market –
The Right Seller, the Right Buyer Buyer, the Right Brand, the Right Strategy
Session Leader:
JR McCabe, Chief Video Officer, National Media Group, Meredith Corporation

The Gaming Console: The Digital Heart of the Living Room
– All Content – All the Time – “Cable Box” or “Cord Cutter?”
Session Leader:
Randy Shaffer, Interactive Entertainment Business, Advertising Business Group, Microsoft

The Oscars: Creating the Ultimate Second Screen Experience
Karin Gilford,
Senior Vice President, Digital Media, ABC Television Network
Chris Thomes, Vice President, Digital Media Studios, ABC Television Network
Josh Spector, Managing Director of Digital Media, The Academy of Motion Picture Arts and Sciences
Dave Karger, Senior Writer, Entertainment Weekly
Mike Farah, President of Production, Funny or Die

Hollywood and Media – Always Connected – Always On – Traditional Media Transformed! IPads, SmartPhones to Cable and TV
Pam Schechter,
Vice President, Business Affairs, Digital and Cable Entertainment, NBC/Universal
Jeffrey Thompson, Vice President, Entertainment Digital Strategy and Business Development, Conde Nast
David Kang, Chief Digital Officer, Wenner Media
Olivier DelFosse, VP of Interactive, Mobile and Digital Content, FremantleMedia Enterprises
Brad Kania, Head of Content Distribution, Samsung Electronics/Media Solutions Center America
Shawn Gold, CEO, Cocodot, former CMO, MySpace, Moderator

The 3D Industry: The Explosion of 3D in Feature Films and Television
John Rubey,
President, AEG
Chuck Comisky, 3-D Stereo VFX Supervisor, Avatar
Alec Shapiro, President, Sony Digital Motion Picture Center, Sony Electronics
Rick Dean, Senior Vice President at THX LTD, Chairman, 3D@Home Consortium
Mike Fuchsman, SVP Media Motion Graphic & VFX, NCM Media Networks
Marty Shindler, CEO, The Shindler Perspective, Inc., Moderator

The Apps – The Smartphone and Tablet – Entertainment, News, Music, Games, Location-Based, Communication and Community
Tina Hoover,
Vice President, Social Media & Interactivity, Endemol USA
Scott Drake, VP, CNBC Digital
Jim Eadie, Senior Vice President of Digital Distribution, MTV Networks
Jeffrey Litvack, General Manager, Global Product Development, Associated Press
Bhavesh Patel, VP Interactive Media, Fox Cable Networks
Gregory T. Stern, CEO, Butler, Shine, Stern & Partners
Frank Sinton, CEO and Founder, MeFeedia
Ted Cohen, Managing Partner, TAG Strategic llc, Moderator

Investment, Funding Strategies and Deal Flow
Digital Media Venture, Investment and Funding: New Business Models in Entertainment, Media and Technology
Richard Yen,
Director, Private Equity, Saban Capital Group
Kevin Covert, President, Covert & Co.
Yale H. Yee, Internet & Digital Media group at Montgomery & Co.
Tim Hanlon, Founder and CEO, The Vertere Group, LLC
David J. Enzer, Managing Director, ROTH Capital Partners
David O. Higley, Managing Partner, Bond Lane Merchant Bank, Moderator

TV Ads & Social-Media Tie-ins – The Shazamble Vision of Audience Interactivity
Session Leaders
Peter Szabo, Director of West Coast Sales, Shazam
Mark J. Kapczynski, Chief Operating Officer, Kontrol Media

Hollywood Green Lights – One Screen – Two Screens – Social TV – YouTube TV, Yahoo, X-Box TV – There’s a Digital Revolution Out There!
Session Leader:
Greg Johnson, Executive Creative Director, William Morris Endeavor Entertainment

Producers Roundtable: With the Indie Production Model defunct, 3D uncertain, Box Office up and the Audience back: Are we successfully Rebooting Hollywood Movies for the Millennial Generation?
Moderator: FX Feeney, Writer, Film Critic
Jeffrey Tuchman, Documentary Filmmaker
Chris McCaleb, Co-Founder, Big Fantastic
Jeff Kalligheri, CEO, Waterstone Entertainment
Todd Kessler, Film & TV Writer, Producer & Director

State of the SmartTV – Demo and Analysis – The Hollywood and Consumer Electronic Roadmap to the Future
Session Leader
Sandeep Chivukula, Senior Manager, Smart TV Innovation and Alliances. LG Electronics

Studio-TV Network Enterprise Strategy: ‘Big Data’ Solutions – On Premise, On Demand, On Device
Session Leader
Scott Campbell, Industry Principal, Media & Telecom, SAP America, Inc.
Kurt Kyle, Industry Principal, Media, Industry & Solutions Group, SAP Americas, Inc

Video Anytime Anywhere: Video Across Platforms – Television, Broadband and Mobile – Understanding the Value Proposition
David Gale,
Executive Vice President, MTVX, MTV Networks
Emil Rensing, CTO, EPIX
Kevin Smith, Group Vice President, Spotlight Integrated Media Sales, Comcast
Sachin Sathaye, Senior Marketing Manager, Service Provider Video Solutions, Service Provider Group, Cisco Systems Inc.
Michael Wheeler, Executive Vice President, NTT Communications Global IP Network,NTT America, Inc.
Shahid Khan, Chairman and Chief Strategist, MediaMorph, Inc., Moderator

Broadcasting without Borders: Players in the New Guard of Broadcasting, Branding and Content Networks
Jenna Briand,
Vice President, Content and Managing Editor, TakePart, Participant Media
Scott Nocas, Head of Marketing and Distribution, Vuguru
Keith Quinn, former SVP, Paramount Digital; Chief Creative Officer, Agility (LXD) and LivePlanet (Project Greelight)
Andy Kleinman, Chief Business Officer, Stone Village Productions; former GM, Latin America, Zynga
Adrian Sexton, Co-Founder & CEO, New Medici, Moderator
Additional speakers to be announced

The Future of Enhanced Advertising: Addressing Brands, Message, Technology, Media and Entertainment
Bettina Sherick,
SVP, Strategic Digital Marketing, 20th Century Fox International
Mike Wiese, Director of Branded Entertainment, JWT
Lewis Henderson, CEO, Davie Brown Entertainment
Chet Fenster, Managing Partner of MEC (Group M)
Ari Tuchman, CEO, Quantifind
Charlie Lico, Owner, Intero
Ted Chung, Chairman, Cashmere Agency, Senior Partner, Stampede Management
Xavier Kochhar, Managing Partner, Media Link, LLC, Moderator

Social, Tablet & SmartPhone Gaming – The Explosive Obsession!
Chris Davis,
VP, Brand Sales, Trialpay
Roger Pavane, Senior Vice President, PayOne
Greg Fischbach, Founder and Managing Partner, HamptonFarms Venture
Jeff Ulin, Executive Vice President, Autumn Games
Robin Boyar, Founder, thinktank
Eric “Giz” Gewirtz, Chief Creative Officer and Co-Founder, Seismic Games
David Traub, President, unityfor, Moderator

Reinventing the Television Model: Are Digital Platforms the New TV Networks?
Mariana Danilovic
, Digital Media / Business Development Executive, Moderator
Larry Namer, President & CEO, Metan Development Group
Gary Delfiner, SVP, Digital Distribution, Screen Media Ventures
John Heinsen, Executive Producer & CEO, Bunnygraph Entertainment, Inc.
Ryan Stoner, CEO & Founder, MoPix
Laurie Ann Schag, Producer / Consultant, Netflix; Board Member, International Documentary Association

Fireside Chat: An intimate conversation with the Creators of Television Hit Series.
Presented by: The Academy of Television Arts and Sciences

Entertainment Marketing Campaigns – Multiplatform Storytelling + Technology + Creativity = Strategic Vision, Virality and Mass Marketing
Session Leader
Don McNeill, President and co-founder, Digital Kitchen

The Innovation Train: Devices+Studios+Networks = Collaborative Ecosystem Development – “Speeding Ideas, Implementation and Revenue by Working Together”
Session Leader:
Nash Parker, Director – Emerging technology & Innovation, Alcatel-Lucent

Advertising Strategy, Expenditure and Analysis: Broadcast, Cable and the New Platforms: Broadband, Social Networks, Mobile, VOD & PVR
Karsten Weide,
Program Vice President, Digital Media and Entertainment, IDC
Debbie Menin, Category Lead, Entertainment and Travel, Yahoo!
Roger C. Wood, VP Digital Media iCrossing – Hearst Corporation
Ryan Geist, Business Development Manager, The Hayzlett Group
Ian Baer, Chief Strategy & Creative Officer, Rauxa
Terry S. Bienstock, CEO, Mobilactive Media, LLC., former EVP & General Counsel, Comcast Cable, Moderator

The Kids Revolution – Brands, Games, Education and TV – from iPads to TVs
Devery Holmes,
President & CEO, Spark Alliance Marketing
Lauren DeVillier, Vice President, Digital Media for Disney Channels Worldwide, Disney/ABC Television Group
David Lord, CEO, Knowledge Adventure
Jeff Pray, VP/Director, Starcom USA
Hanna Miranda, Managing Director, Atomic Online – an Evolve Media Corp. company
Arthur Greenwald, Producer and Consultant, Greenwald Media Inc., Moderator

The Hollywood Producer – The Real Deal: Reinventing the Strategy, the Platforms and the Revenue Streams
Erin McPherson,
VP and Head of Originals and Video Programming, Yahoo!
Larry Tanz, president, Vuguru
Bruce Gersh, President-CEO, FishBowl WorldWide Media
Jon Ferro, Senior Vice President, US Program Sales, eOne, Entertainment One
Mike Rotman, Head of Production, “Big Frame” and CEO, Streamin’ Garage
David Tochterman, Head of Digital Media, Innovative Artists
Scott Ehrlich, CEO, Agility Studios, Moderator

Original Video Programming – Streaming and Live Broadband: TV-Tablets-Smartphones-PCs – The Video Explosion
Shira Lazar,
EP/Host, WhatsTrending
Eva Davis, EVP & GM, Warner Premier
Daniel Tibbets, Senior Vice President of Digital Media, Bunim/Murray
Greg Goodfried, Co-Founder and President, EQAL
Erik Moreno, SVP of Corporate Development, Fox News Group
Adam de la Pena, Actor, Writer and Director, Monkey Wrangler Productions
Steve Bradbury, Chief Revenue Officer, Zazoom, Moderator

Privacy & Personalization: Where’s My Data, Who Has it? What Can I Do About It?
Tony Rahman,
Group Program Manager, Microsoft
Hemanshu Nigam, Founder and CEO, SSP Blue
Matt Glotzer, Senior Vice President, Digital Media, Fox Entertainment Group
Julien Bellanger, Director business development Intertrust Technologies
Sean Finnegan, CEO, C4 Group
Albhy Galuten, Vice President of Digital Media Strategy, Sony Network Entertainment, Moderator

Video on the Smartphone and Tablet – Programming, Content Relationships, Dealmaking and Commerce
Session Leaders
Eric Mauskopf, Business Development Manager, YouTube Mobile and TV Partnerships
Frank Chindamo, President & Chief Creative Officer, Fun Little Movies,

Big Venues, Big Brands, Big Shows – Many Screens – Big Time Entertainment & Cross Platform Strategies
Session Leader
John Rubey, President, AEG Network LIVE

Reception – Board of Advisors
The Hollywood Upfronts
The Connected TV – Hollywood Alliance

Dinner II, The Adobe Dinner
“Growing Digital Revenues via Multi-channel Engagement”
by invitation –

Digital Hollywood – Day Three
Wednesday, May 2nd

Video Advertising: How New Consumer Habits Are Driving the Advertising Community to Innovate, and the Challenges with Scale
Dmitri Lisitski,
Commercial Director, 1+1 Group of companies (Ukraine)
Michael Knott, Vice President, Meredith Women’s Network
James Citron, CEO, Mogreet
Michelle Cox, Vice President of Marketing, Metacafe® Entertainment Network (M.E.N)
Dean McCormick, Vice President, Advertising Solutions, BlackArrow
Leslie Grandy, VP Product, Consultant, Waldo Finn, Moderator

The NexGen Entertainment Home Experience – From the Smart & Connected TV to the PVR, Set-Top & PC Experience
John Gildred,
founder and CTO, SyncTV Corporation
Ben Huang, Director of Worldwide Marketing, Interactive Entertainment Business, Microsoft
Nate Williams, Head of Product Management and Sr. Director for Converged Experiences, Motorola
Brian Miller, Director of Business Development for Branded Products, Western Digital
Mark Jeffery, Senior Director, Cable Video Solutions, Alcatel-Lucent
Rick Doherty, co-founder and Director, The Envisioneering Group, Moderator

iPhone Apps – Tablet Apps – Change Agents – App Breakthroughs, Video, Games, Mobile Engagement and Advertising
Daniel Dales,
CEO and executive producer, Smokebomb Entertainment
Charlie Shoemaker, VP Internet Audience Measurement, The Nielsen Company
Grant Cohen, Director of Mobile Solutions, Velti
Jean Mathews, iMAGIN8E, Bolt Creative/ Pocket God
Bill Jensen, Vice President/General Manager of Music, Buzz Media
Edward Yu, President, Cie Studios
Christophe Ponsarte, Director, Information, Media & Entertainment Mobility Practice, Cognizant Business Consulting, Moderator

The Launch of UltraViolet – Advancing Digital Home Entertainment
Rich Berger,
Senior Vice President of Global Digital Strategy and Operations, Sony Pictures Home Entertainment
Tim Dodd, Vice President & General Manager, Neustar Media
Justin Herz, Senior Vice President, Direct-to-Consumer, Warner Bros. Digital Distribution and General Manager, Warner Bros. Advanced Digital Services
Michael Aaronson, SVP, Film Product Development & Strategy, Digital Distribution, NBCUniversal
Mark Teitell, General Manager & Executive Director, Digital Entertainment Content Ecosystem (DECE)
Kevin Morrow, Vice President, Partnerships, Media Solution Center America, Samsung Electronics
Brad Hunt, President, Digital Media Directions, LLC, Moderator

Keepin’ it Legal – Online Marketing
– Basics for Developing Legally Compliant Sweepstakes, Contests, User-Generated Content and Social Media Promotions, and Complying with the FTC’s Endorsement Guidelines
Cisca Brouwer, Corporate Counsel, NBCUniversal, Entertainment & Digital Networks group
John Pavolotsky, Of Counsel, Greenberg Traurig LLP
Deanna Newell, Senior Corporate Counsel at Myspace LLC
David Snead, Ecommerce Attorney & Internet Lawyer
Anne Moebes, Law Office of Anne Moebes, Moderator

Transmedia Summit
Hosted by: Suzanne Stefanac, Transmedia Innovator
Presenting Partner: The Academy of Television Arts & Sciences Interactive Peer Group

Pitching Refined:
Get a Chance to Present your Web and Interactive Project to Buyers, Programmers and Brands:
Moderator: Tim Street, International Academy of Web Television
Amber J. Lawson, Comedy Impressaria Extraordinaire
Bernie Su, Muti-platform Digital Series Writer and Producer
David Beebe, VP & General Manager, Fishbowl Worldwide Media
David Tochterman, Head of Digital, Innovative Artists
Presented by: International Academy of Web Television.

Producing with the Guilds: WGA, SAG, PGA and how to navigate their New Media Production Guidelines. Moderator: Tamara Krinsky, New Media, WGA-W
Daniel Tenkman, Special ssignment Executive, DGA
Chris Thomes, VP, New Media, Producers Guild of America
Will Marshall, Manager, New Media, Screen Actors Guild

Inventing TV 2.0 – Defining the Set Top, Connected TV, Tablet & Smartphone Downloadable Consumer Experience
Mitch Feinman,
Strategic Partnerships, Platforms & Devices, YouTube/Google
Bruce Eisen, Vice President, Online Content Development & Strategy, Dish Network
Ted Hong, Chief Marketing Officer, M-Go, a subsidiary of Technicolor
David Strehlow, Vice President of Marketing, Digital Home Product Line, Huawei Technologies
Ajay Dugar, Director, Business Development, Digital Media, DTS, Inc.
Chris Yewdall, President and Chief Executive Officer, DDD Inc
Dave Ulmer, Managing Director, New Growth Platforms, SingTel
Jeffrey Binder, General Partner, Genovation Capital, Moderator

Media, Entertainment and Brand Ubiquity – Sports, Comedy, Reality & News – TV, PC, The Tablet, The Smartphone – Understanding the Content and Commerce Equation
Jason Cieslak,
Managing Director, Siegel+Gale
Eric Springer, Chief Creative Officer , Pitch
Holly McGavock, Director of Planning, Wing
Kevin MacLean, Vice President, General Manager, SapientNitro
Elizabeth Kiehner, Principal, Thornberg and Forrester
Andrew Solmssen, Managing Director, Possible Worldwide
Anthony Bontrager, President & CEO, Soda Media, Moderator

Over the Top Video – TV, iPad – Tablet – SmartPhone – PC – Connecting into the Future
Randa E. Minkarah,
Senior Vice President Revenue & Business Development, Fisher Communications
Stuart Rosove, VP of Corporate and Online Marketing, Irdeto
Scott J. Fierstein, Senior Director of Standards, Microsoft Corporation
Michael Bishara, VP and General Manager, TV Everywhere, Synacor
Alki David, Chairman and CEO, FilmOn Inc.
James M. Burger, Member, Dow Lohnes PLLC., Moderator

Digital Music: Strategy and Investment
Brad Gelfond,
Principal, Strike up the Brand, former, SVP Brand & Content Partnerships and Strategic Development, Warner Bros. Records
Leo Griffin, Principal, Clarity Partners
Alan Goodstadt, Partner, Redwood Capital
KamranV, Founder/CEO, POP-AUT
John Loken, VP Customer Acquisition at Live Nation Entertainment, Moderator
Additional speakers to be announced

Special WorkshopI
New Media Wheeling and Dealing – Gaining the Strategic Advantage – Drafting, Negotiating and Closing your New Media Deal using business savvy, leverage and smarts
Jeffrey R. Glassman, Partner, Ervin Cohen & Jessup LLP
Dan Rozansky, Partner, Stroock & Stroock & Lavan LLP
David Shall, Head of Business Operations & General Counsel, Vuguru LLC
Michelle Parker, Senior Attorney, Interactive Entertainment Business Group, Microsoft Corporation
Don McGowan, General Counsel, The Pokémon Company International
David Aronchick, CEO Entertonement d/b/a Hark
Diana Moldovsky, Chief Revenue Officer, ZeptoLab UK Limited
Joleen Winther Hughes, Founder and Principal, HUGHES MEDIA LAW GROUP, Moderator

Bankable Buzz- Utilizing Fans and Social Media to Generate Buzzworthy Excitement and Momentum on Opening Weekend
Session Leader:
Andy Wiedlin, Chief Revenue Officer, BuzzFeed

Second Screen Revenue Streams: Developing Profit Centers, Controlling Costs
Session Leader
C. Arnaud-Battandier, Vice President, Strategy, Technicolor

Transmedia Storytelling 101: Building the Franchise while Inventing the Language of Cross-platform, non-linear narration.
Moderator: Flint Dille, Novelist, Screenwriter, Game Creator
Franchise Master, Transmedia Pioneer
Chris Metzen, Creative Director, Blizzard Entertainment
Paul Dini, Comic, TV & Game Writer
James Waugh, Writer, Development Executive in Film and TV and Transmedia Executive
Christian Rossi, Transmedia Storyteller

Presenting “The Pluralist Generation” – Grown-Up Media Expectations by Today’s Kids – Analysis of The Consumer Generation after The Millennials
Session Leader
Sharalyn Hartwell, Executive Director, Magid Generational Strategies™

The Future of Streaming Media – No Infrastructure Overhaul Necessary
Session Leader:
John Gildred, Founder and CTO, SyncTV
Branded Media Marketing – Across Platforms – TV, Film, Broadband, Tablets and SmartPhones – Reinventing the Commerce & Media Model
Jeff Roach,
Chief Strategy Officer, Fuel Industries
Jared Hoffman, Managing Partner and President of Branded Entertainment, Generate
Andy Marks, General Manager, MATTER, Edelman Sports and Entertainment Marketing
Christina Martin, CEO, Backstage Artist Lounge
Dean Waters, CEO, VIMBY
Jenny Connelly, VP of E-commerice Content & Advertising, Live Nation Network
Bradford C. Auerbach, Strategic Account Management, Hewlett-Packard Company
Neil McGinness, CEO, Weekly World News, Moderator

The Social TV Ecosystem: Smart TVs, Guides, OTT Content, Tablets-Smartphones and Apps
Chris Wagner,
Executive Vice President and Co-Founder, NeuLion
Ashwin Navin, CEO and Co-founder, Flingo
Sanjay Reddy, CEO, OVGuide, Inc.
David Adams, Vice President of Corporate Development, Accedo
Seth Tapper, CEO, SecondScreen Networks
Michael Jenson, Business Development and Partnerships, Miso
Marc Karzen, CEO and Executive Producer, Relish
Mark Ghuneim, CEO, Wiredset, Moderator

Digital Deals – Networks, Studios and Producers – Monetizing Content Across Platforms
Ken Fuchs,
Vice President of Sports, Games and Entertainment, Yahoo!
Russell Schwartz, Senior Vice President, Business & Legal Affairs, Starz Entertainment
Sharad Devarajan, CEO & Co-Founder, Liquid Comics / Liquid Studios
Edward Deutscher, OVP of Digital Commerce – Emerging Platforms, HSN
Chad E. Gutstein, Chief Operating Officer of Ovation
Mike Sid, CEO, MediaMorph, Moderator

TV, Movies & Video – Downloads, Streaming, DVDs – Everywhere Video to the Consumer
John Griffin,
Senior Marketing Director, Online Services, Dolby Laboratories
Nick Colsey, Vice President, Network Promotion, Sony Electronics Inc.
Sandeep Chivukula, Senior Manager, Smart TV Innovation and Alliances. LG Electronics
Marc Isikoff, Senior Manager – Media/Entertainment, Accenture
Steve McKay, CEO, Entone
Jon Molod, SVP of Media and Entertainment, Empathy Labs
Arlene Zeichner, Principal, Selavy Associates, Moderator

Special Workshop
Cloud Media & the Connected PC-TV-Mobile Universe: The New Face of the Digital Consumer
Mike West,
founder, Genos TV
Kevin Schaff, founder and CEO, T3Media
Edgar Villalpando, Senior Vice President, Marketing & Content Relations, ActiveVideo Networks
Stephen Ehrlich, Director Media & Entertainment, Verizon Digital Services
Sean Barger, CEO, Equilibrium
David Woodman, Managing Director of the Americas, Motive Television
Laura Yecies, CEO, SugarSync
Lauren Cole, President, Cole Media, Moderator

From MTV to Cracked and MetaCafe: Show Creators and Storytellers about to have their Break-throughs into the Mainstream
Moderator: David Gale, SVP, MTV X-Media Lab
Presented by MTV X-Media Lab
Dave Vamos, Co-Founder, 6 Point Harness; Electric City.
Will Marks, Producer & Head of Business Development, Monkey Wrangler Productions
Andy Landen, Director, Subway webseries “Do Whatever” & Coca-Cola “Message in a Bottle”
Paul Bartholomew, Co-Writer, Director & Actor, Warner Bros./Hulu series “Paul the Male Matchmaker”

The Day Wikipedia Went Dark – SOPA/PIPA – What really happened on Internet Blackout Day – January 18, 2012
Session Leader
James M. Burger, Senior Advisor, Dow Lohnes Government Strategies – Advisors to the Wikimedia Foundation

Copyright & the Cloud: Content, Workflow and Licensing
Session Leader
Christopher Kenneally, Director, Business Development, Copyright Clearance Center

Engaging the Fan Base: Harnessing Social Media and Original Content
Session Leader
Andy Marks, General Manager, MATTER, Edelman Sports and Entertainment Marketing

SOCIAL TV as Programming – The Emerging Media of Today and Tomorrow
Session Leaders
Marc Scarpa, Producer/Director, X Factor Digital
Dan Pelson, EVP, Global Direct to Consumer Group, Sony Music Entertainment

Interactive Emmys Transmedia Showcase: Building Buzz through Social — Television Casestudies of Story Extensions from 2011 Emmy Nominees and 2012 Emmy Hopefuls.
Moderator: Marc Johnson, Digital Consultant, Co-Chair IMPG Emmy Awards Working Group, Academy of Television Arts & Sciences
Damon Berger, CEO, What’s Trending
John Gilles, EVP & GM, Coincident TV (“Gleek Out on Facebook” / Fox)
Presented by Academy of Television Arts & Sciences, Interactive Peer Group.

Internet Video, Advertising & Marketing: The Next Generation of Consumer Reach
Justin Henry,
Sales Manager, blinkx
William Marks, Producer & Head of Business Development, Monkey Wrangler Productions
Steven Jones, Chief Strategy and Operations Officer, AdoTube
Logan Mulvey, C.E.O. & co-founder, GoDigital
Andy Leinicke, Media Director, Red Bricks Media
Frank H. Nein Jr., co-founder & Partner, FrameWork Interactive Technologies, LLC.
David E. Leibowitz, Managing Partner, CH POTOMAC, Moderator

Venture Funding, Investment & Mergers – Leadership in the Entertainment & Technology Space: Broadband, Social Networks, Mobile and Games
Monica Dodi,
Managing Director and Co Founder, The Women’s Venture Capital Fund
David Travers, Partner, Rustic Canyon Partners
Steve Masur, Managing Partner, MasurLaw
Kushal Saha, Managing Director, Cascadia Capital
Mike McGlade, Chief Revenue Officer, FastPay
Derek L. Norton, Managing Partner, Watertower Group
Joey Tamer, President, S.O.S. Inc., Moderator

Music Apps for SmartPhones, Tablets & Social Media – Reaching Millions – Monetization
Chad Hodge,
Director of Business Development, Slacker Radio
Robert (Leo) Rodgers, Sr. VP & Label Liaison, Bungalo Records/UMGD
Chris Hansen, co-founder and CEO, BAMM
KamranV, Founder/CEO, POP-AUT
Larry Goldberg, CEO, TuneWiki
Aaron Master, Product Manager and Director of User Experience, SoundHound
Chris Wiltsee, Director, Business Development, BandPage
Kelli Richards, President, The All Access Group, Moderator

The Social Experience: Personalized Communication, Personalized TV, Personalized Apps, Personalized Commerce
Jack Krawczyk,
Senior Product Marketing Manager, StumbleUpon
Ethan Heftman, Senior Vice President, Director National Broadcast, Initiative
Joe Hyrkin, President, Wordnik
Larry Drebes, CEO and co-founder, Janrain
Neil Goldberg, CEO, Handmade Mobile Entertainment Ltd
Andy Liu, CEO, BuddyTV
David Bloom, Principal, Words & Deeds, Moderator

Special Workshop
Branded Advertising Strategies – Content and Platform Integration
Don Scales,
President and CEO, iCrossing
Perry Fair, CCO, JWT
Joseph Epstein, Chief Marketing Officer, DBG
Pirouz Nilforoush, President & Co-Founder, NetShelter Technology Media
Rob Kramer, EVP of Sales, Celtra
Karl House, VP, Sales, Deca
Claes Loberg, CEO, Guvera
Robert Gonsalves, Consultant in Online Operations, Moderator

Higher Definition Content: Monetizing and Understanding Viewer Engagement
Session Leader
Darren Feher, CEO, Conviva

Synchronized Metadata – The Key Enabler of Advanced Content Discovery
Session Leaders
Alex Vikati,
Executive Director, Product Strategy & Innovation, Tribune Media Services
Ben Weinberger, CEO, Digitalsmiths, CEO

Transmedia Dockside Chat: The Ultimate Wisdom about CrossMedia, 360
Moderator: Suzanne Stefanac, Transmedia Innovator, former Executive Director, AFI Digital Content Lab
Presenting Partner: The Academy of Television Arts & Sciences Interactive Peer Group

Monetizing Entertainment Programming, Cross Platform – Social TV, Social Media and Commerce
Kim Hurwitz,
SVP, Programming, FilmOn Networks Inc.
Sue Norton, SVP & Head of Television, Lonely Planet Television, BBC
Cleveland O’Neal, Executive Producer, Connection III Entertainment
Chris Hanada, founder, Retrofit Films
Mark Vrieling, CEO, SCREENPLAY, INC.
Joe Swift, founder, 7 Stories Up
Ben Mendelson, co-founder and president, Interactive Television Alliance, Moderator

iPad-Tablet-SmartPhone Advertising – the Premium Advertising Platform
Zack Bailey,
Mobile Specialist, Google
Tony Hoskins, Principal, POP
Daniel Olson, managing director, Wunderman West
Sima Sistani, Director of Business Development and Strategy, Yahoo!
David Wygant, VP, Product and GM Mobile, Dictionary
Baris Karadogan, Chief Executive Officer, Hip Digital Media
Inman Borseaux, Vice President, Publishing, Airpush
Greg Portell, Partner, A.T. Kearney, Moderator

Protecting the Product: Content Rights and Technology Solutions in Media and Entertainment: Implementation of Technology Strategies
Philip Lelyveld,
Program Manager of the Consumer 3D Experience Lab, USC Entertainment Technology Center,
Mike Petrocelli, SVP Sales America, Civolution
Petr Peterka, CTO, Verimatrix
Graham M. Oakes, CEO, Media Science International, Chairman – Digital Watermarking Alliance
Kevin Morgan, Chief Technology Officer and Vice President of Engineering, Arxan Technologies
Christopher Kenneally, Director, Business Development, Copyright Clearance Center
Steve Tranter, Vice President of Broadband, NDS
Barry Seidner, Director of Sales for the Americas, AuthenTec
Rajan Samtani, SVP Sales and Marketing, Peer Media Technologies, Moderator

Video Everywhere – Technologies & Platforms – Enabling the Next Generation of Over-the-Top TV
Leslie Chard,
President, WHDI
Doug Sylvester, Chief Strategy Officer, Avail-TVN
Chris Wong, Senior Vice President, Business Development, Ooyala
Jeff Malkin, President, Encoding
Michael Kelley, SVP, Business Development, Programming & Advertising, Ensequence
Josette Bonte, Principal, Broadband Venture Development
Lalit Balchandani, Entrepreneur In Residence, Adobe Media Solutions
Deepak Das, Senior Director of Marketing, VisualOn
Jonathan Hurd, Director, Altman Vilandrie & Company, Moderator

Special Workshop

Internet Video and Advertising Strategies – Relationships between Content, Advertisers and Technology
Todd Bender,
VP, Director of North American Business Development, Videology
John Petrocelli, VP of Sales and Business Development, AEG Digital Media
Peter LaMotte, President, GeniusRocket
Ben Weinberger, CEO, Digitalsmiths
Jay Flaherty, Head of Brand Strategy, GoldSpot Media
Walter Harp, Vice President, Product Management & Marketing, Mixpo
Alex Rowland, Chief Revenue Officer and co-counder, Alphabird
Marcia Zellers, Director, FIDM Digital, Moderator

Ultra HD – Impact on Content Companies, Devices, Networks and Consumers – Ultra HD is coming
Session Leader
Kris Alexander, Chief Strategist, Connected Devices and Gaming, Akamai Technologies

Perceptive Media in the Smart TV Environment
Session Leader
Mark Ghuneim, CEO, Wiredset

The Dinner
Wednesday, May 2nd

The Emergence of Connected TV marketing- Moving Beyond Traditional Advertising Models
Hosted by: The Connected TV Marketing Association

Thursday, May 3rd
Drill Down Day at Digital Hollywood

The Brands Summit HwdSummit
Marina Vista
Hosted by: Lori H. Schwartz, Chief Technology Catalyst, North America, McCann Erickson

Kickstarter Case Studies:
Stories and Projects by Successful Crowdfunded Content Creators.
Moderator: Mark Vega, Legal & Business Advisor, Libertas Law
Matthew Cherry, Writer & Director, The Last Fall
Adele Romanski, Director, Leave Me Like You Found Me
Morgan Mead, Producer, The Cool Table Sketch Comedy Web Series
Keith Knight, Cartoonist & Creator, I Was A Teenage Michael Jackson Impersonator!
Sam Proof, Executive Producer, Kick In Show
Ryan McCoy, Director, iAMEVE’s “Throw Me A Line”
Presented by Kickstarter

Advertising and Micro-Commerce, Games and Game Networks – Mobile, Broadband and Console – Serving Individuals and Communities of Interest
Trina Finton
, CEO/Founder, GamingAngels
David Ng, CEO and Co-Founder Gimmie
Marlo Huang, VP, Director of Strategy, Liquid Advertising
Maura Sparks, founder, KissAppGames
Mark Charkin, Executive Vice President of Global Ad Sales and Business Development, King
John Young, VP of Business Development & Corporate Communications, Perfect World Entertainment
Michael Vos, Head of Sales, Kiip
Julie Craft, VP, Business Development, Heyzap, Moderator

Content Delivery – Rich Media – Managing the Three Screen Challenge: PC, TV and Mobile
Pete Mastin,
VP of Business Development, CDN Solutions Group, Internap
Tom Ohanian, Business Development Manager, Cisco
Tim Wong, President, MHL Consortium
Darren Feher, president and chief executive officer, Conviva
Stephen Condon, Vice President Global Marketing Communications, Limelight Networks
Josh Schoenwald, UI design lead, mPortal
Jay Fehnel, Part-Time Faculty, The New School, former, COO, Tribune Media Services, Moderator

The Social Media Primer – Using Twitter – The Real Time Web – Content, Communication, Advertising
Jenn Deering Davis,
Co-founder and Head of Customer Development, Union Metrics
Ben Carlson, President and Co-creator, Fizziology
Dilip Venkatachari, CEO, Compass Labs
Ben Straley, CEO, Meteor Solutions
Mario Schulzke, Sr. Director of Digital Strategy, WDCW and founder, IdeaMensch
Mara Lewis, Co-Founder and CEO,
Frank Simonelli, PR Consultant, Frank Marketing, Moderator

Monetizing Video: Tablet, Smartphone and PC Content and Commerce – Cost Models & Implementation
Craig Besnoy,
Managing Director, Netbiscuits
Mike Fitzsimmons, CEO, Delivery Agent, Inc.
Markus Almer, President, Almer/Blank
Andy Smith, CEO and co-founder, DailyBurn
Bee Ottinger, CEO, SnapCuts
Drake Pruitt, founder CEO, genius:group
Peter Vaughan, Senior Director of Integrated Solutions, RBM, Moderator

Innovating with The Big Brands: How Do You Sell and Produce Cutting-edge Solutions with Major Brands?
Lori H. Schwartz, Chief Technology Catalyst, North America, McCann Worldgroup, Moderator
Kevin Townsend, Managing Partner, Science + Fiction
Joel Mayne, Co-Founder, Eclectic Communications
Daniel E. Tibbets, SVP Digital Media, Bunim/Murray Productions
Roderick Alemania, Head of Strategic Development, Tapjoy
Scott Susskind, Chief Technology Officer, IPG MediaLab
Dayvid Iannaci, CEO, Diversion

Advertising Analytics and Contextual Media: Social Media and Virtual Economies, Mobile, Search, Video Search and HyperTargeting
Michael Benedek
, President and CEO, Datonics
Ran Cohen, Co-Founder, Legolas Media
Stephen Messer, Co-Founder and Vice Chairman, Collective (i)
Jeff Smith, Chief Marketing Officer and Senior Vice President, Client Services, Vizu
Corey Gottlieb, founder, TargetedSocial (founder Taxi TV)
Jeff Greenfield, COO & Co-Founder, C3 Metrics
Seth Shapiro, Principal of New Amsterdam Media, Moderator

Marketing Primetime Hollywood Content – Using Twitter, Facebook, Smartphone and Tablets – Building Audience – Building Buzz – Understanding the Metrics and Measurement of Success
Damon Berger,
co-founder Disrupt/Group
Craig Parks, Vice President, Digital Media, IFC
Roger Katz, CEO, Friend2Friend
Tony Mamone, Chief Executive Officer, Zimbio
Jonathan Tavss, President and Founder, Scarlet Strategic
Stuart McLean, CEO and Founder, Content & Company
Adam Graves, EVP of Client Services, Threshold Interactive, Moderator

All Video-All the Time: Content & Advertising – Next Generation in Media Technologies – Broadband and Mobile
Eric Morris,
Vice President Global Media Sales, Kaltura
Kirk Punches, Vice President, Business Development, Sorenson Media
Diaz Nesamoney, founder, Jivox
David Simon, VP of Ad Solutions, Local Corporation
Nikao Yang, Senior Vice President of Marketing and Sales, AdColony
Allison Dollar, CEO, ITV Alliance, Moderator

Video Innovation! Social Video, Real-Time Video, Face-to-Face Video – Communication and Commerce
Ian Small,
Chief Executive Officer, TokBox
Joe Shapiro, co-founder, Chattrspace
Ari Jacoby, CEO and Co-Founder, Solve Media
Philip Nelson, Senior VP, Strategic Development, NewTek, Inc
Dirk Brown, Chairman & CEO, Pandoodle Corp.
Jeff Fluhr, Founder and CEO, Spreecast
Eric Holtzclaw, CEO, User Insight
Rajesh Midha, VP, Corporate Development, ooVoo
Paolo Sigismondi, MBA, Ph.D., Clinical Assistant Professor, Annenberg School for Communication & Journalism, USC, Moderator

Women’s Brands and the emerging Role of Tastemakers: Case Studies Tootzy Pop, LovingEco and more.
Moderator: Marcia Zellers, Director Digital Marketing, The Fashion Institute of Design and Merchandising
Melinda Moore, Co-Founder, LovingEco
Jenny Brandt, Market Research Project Manager
Amber Cordero, Owner, TheDrayWay & CorderoBroday

Fireside Chat: Digital Media in Support of Storytelling and Serving Cause Marketing. Examples of successful digital media cause marketing campaigns.
Moderator: Sandra Payne, Writer, Producer & Director, Events Chairperson, IAWTV
Dave Toole, Founder & CEO, MEDIAmobz, Inc.
Lara Bergthold, President of Production, Act III, Executive Producer, “Remake America”, Yahoo! News
Amy Ziering, Emmy-nominated Producer, Derrida, The Invisible War
Juan Devis, Director, New Media, KCET

Twitter, Facebook & Social Media – Transforming Marketing, Transforming the World
Matt Corey,
CMO, Mass Relevance
Frank Speiser, CEO, SocialFlow
Holly Brown, Publisher and Video Blogger, TheBrownLounge
Lane Soelberg, CEO, Weplay
Ron Close, CMO, Nuage
Richard Maraschi, Global Lead Business Analytics, IBM Media & Entertainment Industry
Johnny Miller, Founder of Bamboo
Dr. Natalie Petouhoff, Chief Strategist, Digital Communications, Social Media, Measurement and ROI practice, Weber Shandwick, Moderator

Advertising Innovation! Ad Targeting and Hypertargeting, Video Ads – Social Networks – Private Networks, Part I
Larry Fisher,
Vice President of Client Service, Rise Interactive
Colin Jeavons, Founder and CEO, Vertical Search Works
Brent Gaskamp, President and Chief Revenue Officer, Collider Media, Inc.
Eoin Townsend, Senior Vice President, Partnerships and Business Development, DoubleVerify
Uzair Dada, CEO, Iron Horse Interactive
Gary Yentin, Consultant, Global Media and Entertainment, Moderator

Content, Commerce, Aggregation and Syndication Strategies Across Platforms: Broadband, Mobile and TV
Sal Visca,
Chief Technology Officer, Elastic Path Software
Elizabeth Cowley, SVP Global Partnerships, Viewster AG
Albert Koval, Director, Ultraviolet Services, Solekai Systems
PJ Gurumohan PhD, Co-Founder & CEO, GENWI
Tim Sparks, Business Development Director, Tigerspike
Jim Stroud, Principal Analyst, Blackbird Communications, Moderator

Social Media, Brands and Target Markets: Capturing and Transforming Millions of Users in Communities, Content, Conversation and Commerce
Peggy Fry,
Chief Revenue Officer, Clearspring Technologies
Rick Sorkin, Vice President of Talent & Strategy, WhoSay, Inc.
Carrie Ferman, CEO, Remark Media
Ken Epstein, Director of Agency Relations and Social Retail, Integrate
Niel Robertson, founder and CEO, Trada
Joel Jensen, Co-Founder, Denizen Company
Stephen Malbon, CEO and founder, The Malbon Group
Gigi L. Johnson, Executive Director, Maremel Institute, Moderator

“The Content Summit” – HwdSummit
Pitching and Developing a Hit Web Series
Damian Pelliccione,
Founder, WebTVworkshop
Diahnna Baxter, CEO & Co-Founder, WebTVworkshop
Presented by WebTV Workshop

The Facebook Factor – A Discussion of Facebook and other Social Media Platforms as a Product and Communications Platform – Building Buzz, Building Community, Building Brand Loyalty, Building a Commerce Engine
Josh Grant, SVP & GM of Studio Partners, RockYou
Michael Downing, Founder & CEO, Tout
Christina Darnell, Associate Director of Social Media, JWT
Rebecca Weeks Watson, Vice President, Business Development, RadiumOne
Boaz Mourad, CEO, Insight Strategy Group
Dennis Yu, Chief Executive Officer, BlitzLocal
Jessica Casano-Antonellis, Digital Advisor, Senior Account Manager, Text 100, Moderator

Tablets and SmartPhones – The Immersive Mobile or Location-Based Commerce, Games or Communication Experience
Arvind Venkateswaren,
SVP – Business Development, Mobile Software products, Geodesic
Jonathan Leone, co-founder, Thrillcall
Are Traasdahl, CEO and Founder, Tapad
Randy Hellman, Senior Strategist, Resolve Market Research
Derek Ting, CEO, Enflick
Joel Simkhai, Founder and CEO, Grindr and Blendr
Harry Wang, Director, Health & Mobile Product Research, Parks Associates, Moderator

Advertising Innovation! Ad Targeting and Hypertargeting, Video Ads – Social Networks – Private Networks
J. Brooke Aker,
CMO, ADmantX,
John Keefer, Vice President, General Manager, Evolve Media Corp.
Tony Chen, CEO, Yellow Thunder Media, YTM
Laura Petersen, West Coast Senior, Director, Resonate
Todd Sherman, Chief Marketing Officer, Point Inside
Shane Walker, Director, Consumer Electronics Group, IMS Research, Moderator

Social Media, Brands and Target Markets, Part II: Capturing and Transforming Millions of Users in Communities, Content, Conversation and Commerce
Nathaniel Casey,
President, CEO and Co-Founding Member, Blazetrak
John Bohan, Managing Partner, Socialtyze
Lucy Jacobs, COO, Spruce Media
Anjelika Petrochenko, General Manager, LiveJournal U.S.
Linda Sherman, CEO, Kauai Marketing
Chas Salmore, CEO, MWKS, Moderator

Coming Digital Hollywood Events CalendarComing Digital Hollywood Events Calendar
Digital Hollywood Spring, April 30 – May 3rd, 2012, Ritz Carlton, Marina del Rey
Variety Entertainment and Technology Summit, April 30th, 2012, Ritz Carlton, Marina del Rey
Digital Hollywood Fall, October 15-18, 2012, , Ritz Carlton, Marina del Rey
Variety Entertainment and Technology Summit, October 15, 2012, Ritz Carlton, Marina del Rey
Digital Hollywood New York,
November 15-16, 2012, New York City
2013 CES – Digital Hollywood at CES, The SmartPhone & Tablet Conference at CES, The Cable Conference at CES, January 7-9, 2013, Las Vegas Convention and World Trade Center (LVCC)
Media Summit, New York, March 6-7, 2013, McGraw-Hill Building, 49th St. & 6th Ave.

Victor Harwood
Digital Hollywood
100 11th Ave., Suite 4B
New York, NY 10011